Audience Town believes it can end ‘pay and spray’ advertising

Ed Carey, founder and CEO of Audience Town, a new real estate advertising company, believes lead generation in its common forms is antiquated and becoming diluted. Here’s why he thinks that programmatic advertising is the future of online outreach for the real estate industry.

‘We haven’t seen much movement’: KW president on early iBuyer results

Long the frontman for the company’s technology development, Josh Team stepped into a new role this year as president of Keller Williams, answering directly to CEO Gary Keller.

Realtor.com predicts market shift impacting buyers is on the way

A market shift that will impact homebuyers well into 2020 is likely on the way, according to realtor.com’s June 2019 trend report. 

Unicorn and dinosaur steal the show in Kentucky home’s listing photos

Real estate agent Lynn Keyland dressed her kids up in inflatable unicorn and T. rex costumes — and then had them pose for listing photos of the property.

Realtor.com’s iOS app will allow users to filter by commute

Announced Monday, the new feature allows users to toggle between rush hour and off-peak commute times when setting search parameters.

What advice would you give newbies? 8 tips from seasoned pros

What can a new agent do to adjust to the job as quickly as possible? Inman asked seasoned real estate professionals to give their top advice for newbie agents. Here’s what they said.

Google’s big Bay Area housing investment won’t be enough

Economists praised the tech giant’s plan to spend $1 billion on Bay Area housing but expressed skepticism that the efforts will solve the region’s housing crisis.

Top companies bet on Inman Connect Las Vegas

While Inman Connect attendees are booking their flights, getting hair cuts, ordering business cards, and reviewing the agenda, franchises, service and solution providers for the industry are also preparing. Because Inman Las Vegas isn’t just bigger, better, bolder in terms of content. That goes for our sponsors, too.

No agent, no problem? Redefy launches DIY flat-fee listing platform

Flat-fee real estate brokerage Redefy wants to make it easier for homesellers to list their home without the help of a real estate agent. 

No agent, no problem? Redefy launches DIY flat-fee listing platform

For $379, sellers can get listings with 10 photos in the MLS, Zillow and realtor.com as well as a yard sign, contracts, addendums and disclosures — all without an agent.