Artifakt Digital wants to show agents a better way to get online leads

Artifakt Digital is a creative marketing and website development firm for real estate agents. The Toronto, Ontario-based marketing agency has more than 120 real estate clients and an average project cost of $25,000. According to the company’s CEO, Andr…

‘This blows my mind’: Agents balk at return of Zillow unvetted leads

A decision announced by Zillow to reinstate unvetted leads to its Premier Agent platform has divided agents, some of whom say conversion rates were too low.

Zillow brings back unvetted leads to Premier Agent

Zillow announced it’s officially bringing back non-validated email leads — in addition to connecting agents with validated leads on the phone — just seven months after it dropped them for its Premier Agent customers.

4 creative strategies to attract more listings

Everybody wants more listings. But how do you get them? In today’s Coaching Corner, I’m revealing four creative strategies to attract more listings – but that’s not all.

What’s in your brokerage profitability plan for 2019?

How does your brokerage plan to succeed? Are you proactively planning your growth? Real Estate Webmasters partners with top brokerages across North America, and time and time again, we’ve seen five success factors that matter the most.

Are Zillow’s Premier Agent changes working for agents?

Since Zillow rolled out updates to its Premier Agent program in April, agent advertiser churn has been an issue, according to Zillow Group CEO Spencer Rascoff.

Why seller leads are Zillow’s biggest opportunity

Last week, Zillow announced its latest financial results, and the stock dropped 25 percent (losing $2 billion in value). But the story everyone is missing is the Zillow Offers business and its huge potential with seller leads.

5 actions to generate more client referrals

Creating a business based on regular and recurring referrals is the ideal for any real estate professional. But it doesn’t just happen. It takes work. It requires you to be different, be proactive and provide extraordinary levels of service.

BoomTown buys lead qualification company Real Contact

BoomTown, a sales and marketing platform for the real estate industry, has bought a company that, it says, attacks a real pain point for real estate agents — following up with leads promptly.

Breaking down the numbers: The true cost of opening a brokerage

Luke Monroe, the CEO and broker-owner of Kendrick Realty, shared with Inman his own recent experience opening his brokerage’s third office in California.