4 ways to make your real estate website better than the rest

Every real estate business needs a website for its marketing potential, and most agents do, too. Because it’s such a common marketing outlet for agents, it’s difficult to stand out among the dozens of others targeting your area. …

The only strategy you need for turning real estate leads

Despite the tendency to overthink it, converting leads isn’t rocket science, and you can do it no matter how tech savvy you are, or how many social media accounts you have mastered. …

Why most real estate agents fail (and 8 tips for success)

Keeping on top of emails, prospecting, presentations, deadlines, paperwork, industry information, client meetings, your marketing approach — it’s a lot to do, even for the savviest agents. What’s their secret? Making a plan and acting on it …

7 marketing tools today’s agents want from their broker

If you have a real estate brokerage firm or are thinking of branching out and starting one, get up to speed with what’s necessary to keep your agents happy nowadays. Happy agents equal more business for you. Simple, right?

Koki Adasi: ‘Know the right questions to ask’

Koki Adasi is a top-performing real estate agent in the Washington D.C. area. A local boy who played basketball for Mount St. Mary’s University, Adasi runs his own Long & Foster office, Koki & Associates, Inc …

Community spotlight: Bay Harbor Islands

In my last piece, I wrote about Bay Harbor Islands’ history and how it got to be where and what it is today. Now, I want to take the time to dive into specifics about the islands, calling attention to the best features that the islands have to offer …

U.S. cities with fastest population growth

The United States Census Bureau recently released its most recent data on the population of American cities in the U.S. Some metropolitan areas are experiencing tremendous growth, especially in the South. The West has also done tremendously on the popu…

Young Hispanics making a positive impact on Texas housing

If you are a real estate agent or mortgage lender in Texas, you may have some great opportunities to grow your business in the future while helping the state’s growing Hispanic population become homeowners …

50 ways to get more real estate leads from your website

When you started your real estate website, you probably envisioned having a site that would capture more leads, and more specifically, you were ready to land more listing and buyer leads. So today, I’ve put together a list of 50 battle-tested ways for you to get more leads from your website right now. Put them into action, and let me know what worked best for you …

PLG Estates: What is a short sale?

In this weekly video series, Peter Lorimer of PLG Estates talks about short home sales and how to work with them …