Scared of video? Shooting to post-production with no fear

“My hair is a mess!” “Do I really look this weird?” “This is a horrible angle.” “What if no one likes my video?” “Is my content even interesting?” Does this sound like you? If it does, don’t fret — you’re not alone. Many people fear being on video, which is why Jeff Lobb and Laura Monroe offered their best advice for alleviating that fear …

Broker uses espionage tropes, animated postcards and more in memorable listing videos

When real estate broker Laura Levy landed a listing in Stone Canyon — a quiet enclave within Lyons — she wanted to capture the feeling of escaping the pressures of everyday life in her listing video …

Sallie Krawcheck: Leveraging technology to advance your career

Women direct 80 percent of consumer spending and are more than half the workforce — power we’ve had for awhile, says Sallie Krawcheck. But what can we do with it today? …

5 reasons you should (or should not) become a Realtor

Here are five reasons you should avoid becoming a Realtor. They happen to be the same reasons you might fall in love with the field. Which side are you on? …

Millennials on the move: Are real estate agents ready?

The real estate brokerage community thinks the only way to communicate to the millennial generation is with technology. However, Zillow’s report shows that the two most preferred methods of communication for millennials are the same as all other buyers…

The best bang for your buck: Google’s take on maximizing your return

“If we were to look at the consumer path to home purchase a few years ago, we would see probably under five steps. That same path to purchase today is a lot more complicated and frankly — unpredictable,” says Raluca Monet, strategic partnerships exper…

Gary Gold launches Voodoo Agent, a luxury real estate video series

Call it mojo. The x-factor. Mad game. In real estate, we are in the performance business. We get paid when we execute …

Fake it ’til you make it in real estate? Absolutely not

The popular phrase “fake it ’til you make it” seems to get thrown around a lot in the real estate industry. I’ve actually heard this given out as advice to new agents …

‘Money will never replace hard work’: 10 questions with top producer Patti Mahoney

F.C. Tucker broker Angela Raab interviews Patti Mahoney, a top producer in Noblesville, Indiana, who dives into her systems and philosophies for success. …

You’re a brand new real estate agent — now what?

Here’s what I did: Don’t be geo-specific and rather be demographically-specific. This involves connecting with the people you know, kind of know, and friends of friends. …