Forget the hard sell: 7 steps for building an organic referral business

Here’s a simple seven-step method that’ll ease the process of making phone calls, help you get mad referrals and keep you at the ready to help any client at any time, positioning you as the go-to agent.

How to leave Connect without technology buyer’s remorse

The euphoria of Connect can last days after your return flight. When it wears off, will you question the hands you shook and business cards you promised to keep? What about a technology purchase …

4 opportunities to showcase exceptional customer service

How many times a week do you ask this question to your clients: Would you recommend us to your co-workers, family or friends? You will know the answer by how good you have done to create world-class experience for you customer …

5 techniques every agent should be using to get real estate leads

Every real estate agent is interested in getting more business. To do so, you have to find prospective buyers and sellers, known as “prospects” in real estate terminology …

3 opportunities to swim in referrals this summer

American entrepreneur, P.T. Barnum famously said, “Without promotion, something terrible happens — nothing.” Many small business professionals, including real estate professionals, are shy about promoting their businesses. They might think, “Of course my clients will refer me; I don’t want to pester them by asking or reminding them to do it.” …

3 ways to ‘romance’ the best team for your business

I often use the dating metaphor when it comes to real estate transactions. But there might be no better example of true love and commitment than putting together a stellar team of agents, support staff and service providers to help you, whether you’re just teaming up with other agents or you own your own real estate company …

4 ways to make yourself indispensable to real estate investors

Thanks to the success of several hit TV shows and the rebound of the nation’s housing market, interest in real estate investing — primarily flipping houses — is the highest it’s been in nearly a decade. For real estate professionals, this provides a unique opportunity to build profitable long-term relationships by becoming an indispensable member of the investor’s team …

From vendor to partner: Why mindset makes all the difference

Real estate sometimes seems less of a business than a network — with the real estate agent, broker and listing at the center of it all. If a real estate transaction is a symphony, the agent is the conductor making sure that each virtuoso is playing hi…

Shiny objects got you distracted? Here’s how to avoid them

It’s the beginning of the century, all over again. Do you remember back in 2000-2004 when real estate vendors everywhere were selling real estate agents on how much traffic was visiting the websites they designed? Or how many impressions an image was getting online …

Track client-vendor interactions with HomeKeepr’s new feature

HomeKeepr lists community businesses and vendors that can help with the slew of ongoing upkeep chores that every homeowner faces. Now, agents who provide the app can monitor how their clients use it via the Client Activity Tracker …