MLS that withheld listings makes peace with realtor.com

Realtor.com now identifies the listing agent on all for-sale listings, and will soon give them the opportunity to provide linkbacks to their own websites from their profile pages on the site, prompting North Alabama Multiple Listing Service to turn its…

Lead ‘nurturing’ platform offered as stand-alone software

Zurple is now making its lead conversion platform available to agents for $49 a month as a stand-alone software package, without requiring that they buy leads from the company. The new offering, “Conversations by Zurple,” integrates with Zillow and Trulia …

3 great ways to handle high-maintenance clients

We’ve all had them. You might have one now. That seller who takes your comps, cross-references them, adds in seven more, and builds out a spreadsheet — complete with formulas — then wants you to get them into each of the properties so she can point out the comps’ outdated paint colors, inferior appliance brands or other reasons she thinks she should get double the price for her home. …

Trulia offers brokers chance to win $5,000 if they turn on direct listings feed

Now that it has agreements to receive listings directly from more than 100 multiple listing services, Trulia says it’s working on getting more brokers to opt in to those feeds. Trulia will enter brokers who authorize their MLS to send their …

Why Move suddenly became a $1 billion company

It’s been a scant three months since Zillow and Trulia announced their pending nuptials, which will bring together the No. 1 and No. 2 players in online home search. Now No. 3 — realtor.com operator Move Inc. — is about …

Keller Williams’ all-in-one tech platform gets an update

Keller Williams Realty has refashioned its lead-to-close tech platform “eEdge” with new website templates, marketing campaigns for buyers and sellers, and an email marketing tool. The platform’s updated components come from Trulia’s subsidiary Market Leader, which has been a key partner …

Time to build our own site to compete with Zillow and realtor.com

Zillow and realtor.com want to get in your pocket and stay there forever. I think that is a bad idea. Have you heard or read this before? “Nothing to be worried about, Realtors are essential … This is a face-to-face, …

Top real estate search portals leading with mobile

Overall, more unique visitors came to real estate sites from desktop computers than from mobile devices in August, but mobile was king among the top sites, according to comScore data. Of the six most popular networks in August, just Homes.com (No. 4) …

Zillow hiring like gangbusters

Zillow may be looking to take advantages of “synergies” when it closes its acquisition of Trulia next year, but right now the portal says it’s looking to fill 250 job openings at its headquarters in Seattle and offices in New York, …

Zillow CEO says realtor.com is now ‘rupert.com’

Feeding on speculation that the acquisition of realtor.com operator Move Inc. by Rupert Murdoch’s News Corp could ultimately diminish the National Association of Realtors’ influence over the site, Zillow CEO Spencer Rascoff tells Mad Money’s Jim Cramer…