Opinion: Is Zillow becoming a brokerage?

Disruption and innovation abound in today’s real estate technology world. With the recent announcement of Zillow Group acquiring transaction management firm dotloop, Zillow continues to be mentioned in headlines — and social media threads — as a thre…

Homebuyers don’t have to rush their purchase, according to Trulia report

Buyers in in hot real estate markets like San Francisco, Seattle, Denver and Salt Lake City usually have to move fast to make an offer, but competition in these markets may be slowing down, according to a recent Trulia research report. Measuring the sh…

Agents grieve loss of many Trulia reviews in Zillow profile consolidation

Carl Medford, a San Francisco Bay Area real estate agent, spent considerable time and effort over the years successfully nudging past clients to post reviews on his Trulia profile. That’s why his blood is boiling. Sixty-eight of the 92 reviews his agen…

Listing video of the day: Why dress up to stay in?

Our internal marketing team brainstormed a concept that matched the personality of the house. We sought to create a film that was sexy, fun and energetic to bring out the best features of the house — views, contemporary design and a wide-open floor pl…

Trulia mines Whisper for campaign’s home-based secrets

Ever left a secret on Whisper, the anonymous online sharing community? It’s designed to let you share details of your most intimate (and freakish) moments with strangers, without revealing anything about who you are …

Opinion: You can take ‘duck hunters’ at face value — but fancy words hide the truth

Project Upstream LLC, its in-development Advanced Multi-list Platform (AMP) and Realtors Property Resource (RPR) have announced that they will take Upstream live in about 2 1/2 years — circa …

Realtor.com exhibits confidence in trek to portal dominance via News Corp.’s earnings call

Realtor.com is growing faster than Zillow and Trulia, according to Robert Thomson, CEO of the portal’s parent company, News Corp. While Thomson didn’t spell out specifics for that claim, he noted that both Web traffic and revenue were up for the portal…

Common practices of top producers — and how you can adopt them

Our topic was “Taking customer service to a higher level.” I found it fascinating to learn the similarities and differences between the three of us as we answered questions on the fly during our panel, as well as what other panelists had to share throu…

Zillow, Trulia and realtor.com: Taking advantage of the portal wars

SAN FRANCISCO — While the industry is torn on what to think of Zillow, Trulia and realtor.com, some agents are staying above the fray and using the portals to do what they do best: sell real estate …

Zillow’s agent advertising business booms while Market Leader revenue falls

Zillow Group’s integration of former rival Trulia is expected to be complete in the next few weeks, and the company announced in its second-quarter earnings results today that it beat its own expectations for revenue and EBITDA (earnings before interes…