Can you run a successful business without Zillow, Trulia or realtor.com?

At my company, Realty Austin, we stopped syndicating companywide to all national portals on Oct. 1, 2013, except for realtor.com. We are not a small company, so this was not a decision to take lightly. We are currently the second-highest-producing firm…

Some MLSs starting to see realtor.com as just another portal

A multiple listing service serving more than 3,000 members in northern Alabama has decided it will treat realtor.com no differently than third-party portals such as Zillow, Trulia and Homes.com, and is prepared to cut off the flow of listings data …

Trulia brings ActiveRain blog network into the fold

ActiveRain, the blog network Trulia acquired as part of its Market Leader Inc. purchase last year, will now live on Trulia’s Web domain, sharing search engine optimization benefits and contributing to the portal’s overall Web traffic. Today more than 3 …

Desktop visits to real estate websites jump 15 percent in March

Visits to real estate sites from desktop computers surged 15 percent in March compared to the month before, indicating the spring homebuying season has gotten off to a hot start. Consumers recorded about 362 million visits to real estate sites …

Zillow to power US real estate listings for Chinese portal Leju

Zillow will begin serving up its real estate listings to visitors searching for U.S. properties on the Chinese real estate portal Beijing Yisheng Leju Information Services Co. sometime early this summer. As part of the exclusive partnership, Zillow, whose database is …

Big Purple Dot matches agents and lenders interested in co-marketing, referrals

Irvine, Calif.-based Big Purple Dot began developing websites for agents in 2011, but has pivoted to facilitate joint marketing and lead referrals between agents and lenders with a customer relationship management system. With the Big Purple Dot platfo…

Real estate delights on April Fools’ Day

Every April 1, industry players dream up absurd, fanciful stories to tickle, delight and momentarily hoodwink their fellows. This year was no exception. Here’s a rundown of some of today’s shenanigans: 1. Thanks to the real estate industry’s eventful March, …

Most claims in Zillow home valuation patent deemed invalid

A patent review board has ruled that more than two dozen claims made in a Zillow patent for an automatic valuation of a property are “unpatentable” and anticipated or obvious in view of “prior art” — information or practices already …

Zillow launches homebuyer mortgage preapproval tool

Zillow has launched a consumer mortgage tool that allows homebuyers to receive a preapproval letter within minutes of sharing their pertinent income, debt and personal info. The tool, available on both Web and mobile, prompts homebuyers to complete a s…

Brokers, do your agents know how to use the tools you’re providing for them?

Ginger Wilcox, Trulia’s director of industry marketing, says real estate brokers need to focus on understanding what they are trying to accomplish with each channel they are using, and how agents can better use tools they are providing for them. …