What is company culture? An indie broker-owner gives his 2 cents

Regardless of what type of brokerage you belong to, culture makes a big difference in how a business operates. In fact, a company’s culture can make or break its success. How do you find a culture that’s right for you? Regular Inman contributor and indie broker Troy Palmquist shares his thoughts on company culture.

Why indie brokers should take back the search

Until recently, regular Inman contributor and indie broker Troy Palmquist thought using a branded app was a luxury. But after a conversation and some research, he’s opened his eyes to the possibility of white-labeled tech and the benefits that far outweigh the costs. Here’s why this is a reasonable option for indies competing with big-box brokerages and behemoth portals.

3 reasons listing agents should attend appraisals

A recent experience made regular contributor Troy Palmquist wonder: How many listing agents show up to appraisals? Here’s why he thinks it’s worth popping into the appraisal on your sellers’ behalf.

How to keep your seller from straying to an iBuyer

How can agents position themselves as relevant with the onslaught of iBuyers becoming prevalent in markets across the U.S.? Here are four tips for showcasing your worth.

Does property activity online boost your listing’s exposure?

Why aren’t we looking closer at views, favorites and the metrics that make a listing stand out? Troy Palmquist digs into popular sites’ metrics, or lack thereof.

3 ways coaching can help you be a better agent

Do you need a coach? The answer lies within you and your needs. A coach doesn’t have to be a paid coach; it could be a mentor, a confidant or a person you hire. As long as you work with a pro, your business will improve in these aspects.

3 ways coaching can help you be a better agent

Do you need a coach? The answer lies within you and your needs. A coach doesn’t have to be a paid coach; it could be a mentor, a confidant or a person you hire. As long as you work with a pro, your business will improve in these aspects.

How this indie broker is arming agents with competitive tech

Regular contributor and indie broker Troy Palmquist gives his service-oriented approach to arming agents with tech to compete against the big industry names that are gobbling up tech and services.

Why you should track every buyer who walks through the door

If you’re not keeping track of every buyer who walks through the door of your listing for an open house or showing, you’re being irresponsible and unprofessional. Here’s why.

Why your ‘999’ price strategy is only fooling you

Most online search portals restrict price searches to fixed numbers. This brings up an important question: Should agents list a home at $499,900 or $500,000? Should we price the home at $999,900 or $1 million?