NAR sounds alarm on 4 big legal issues — but bombshell buyer-side lawsuit wasn’t one of them

The California Consumer Privacy Act, the Telephone Consumer Protection Act, wire fraud and web accessibility were discussed at NAR’s mid-year conference.

Real estate companies sued over unsolicited text message spam

Agent cold calls have come under attack recently, and now their text message equivalent are also under scrutiny, according to a series of Florida lawsuits.

Window to the Law: TCPA and Texting

Editor’s Note: This is part of a monthly video series from the National Association of REALTORS® (NAR) to inform and educate members about important aspects of being a real estate professional. Watch for this series each month in RISMedia’s Daily e-News. Sending text messages is a fast and effective way to reach business partners, clients […]

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RealtyFlux: A compliant, easy way to generate seller leads via text message

“Text Nancy77 to 50505” to — sign in for an open house, find out what your home is worth, or get a property brochure. An agent could market to consumers this way using RealtyFlux, which offers a pleasing, easy-to-manage backend where users can create and edit keywords, devise campaigns and track responses. The software is fully TCPA (Telephone Consumer Protection Act) compliant.  …

Opportunity and legal risks come with buying and selling leads

Three years ago, Ben Kinney made a proposal to a local real estate agent: He would pay the agent $18,000 if the agent gave Kinney the contact information of the 18,000 leads the agent had stored in his database. The …