Want to make your mark in luxury? Conquer these essentials

How do you become the go-to agent in the competitive world of luxury real estate? Here are the six assets every luxury agent must master.

6 secrets every great agent has figured out

Here’s how to strike the balance in promoting your business at the same time as acknowledging the work of the team that supports you.

Choosing a mini-me: 4 tips for finding the right protege

In our industry, the importance of “protege building” is not widely discussed. In a day and age when the competition is tough and egos run high, how do you find the right mini-me to pass along your wealth of knowledge to?

Why discount brokerages do a disservice to sellers

How are discount or flat-fee services a good option for sellers? They aren’t. Here’s why these “savings” are depleting sellers of proper exposure and the best pool of buyers at every angle.

6 tips for pricing your listing to move

How do you set a proper list price that will both satisfy your seller and attract qualified buyers? You find that magic number in these six tips for pricing a new listing.

3 things you must refine to get your image in check

The shallowness and importance of a first impression in the real estate industry are undeniable, which is why it’s important to nail your personal brand image from the get-go. Here are the three most important factors that make up your personal brand image — get these right, and you’ll sculpt an impressive yet genuine brand that attracts quality clients.

How to elevate your luxury brand by being a ‘concierge agent’

The term “concierge agent” might be new to some, but it’s what those of us who care, who are available and who are present have always been. We are all-hands-on-deck Realtors who are always available to our clients. Here’s how you can become one too.

7 steps for obsessively committing to your business and success

To succeed in real estate, you must be obsessed with success. Here are seven steps to becoming obsessively committed to the success of your business.

6 ways to prepare yourself for selling luxury real estate

If you are interested in learning how to make the jump into the luxury market when that beautiful listing comes around, follow these six steps for successfully marketing a luxury property.

Being loud doesn’t make you right: 3 ways to be heard

I am half-Greek and half-German, and when I communicate about something I’m passionate about, there are probably two things you can expect from me: I will believe I’m right, and I will probably be loud.