6 tips for easing first-time homebuyer stress

First-time homebuyers certainly present an interesting challenge for any real estate agent. They put all your skills to the test as you balance trying to close the sale, dishing out cautionary advice and sometimes saving your clients from themselves.

9 ideas for getting your online leads to ‘stick’ with you

When most real estate agents make business-related posts on their website or social media, they do so with the expectation that their site will attract customers for their business. Although the number of unique visitors to your site is important, creating a “sticky” site or post is one of the most powerful ways to build your business.

Master of the listing presentation: How to land more deals

The listing presentation in real estate is all about the soft skills. A real estate agent’s personality, communication style and rapport will largely drive the success or failure of this critical conversation.

Needle in the haystack: How to find listings even when the market’s dry

With inventory remaining at historic lows across the country and home prices on the rise, competition over listings is fiercer than ever. How can agents increase their flow of seller leads?

6 tips for rookie agents who need knowledge, confidence and cash

In my first year in the business, I faced three major shortages: knowledge, confidence and money. Taking educational courses helped immensely with the first two obstacles, but money was tight. I found one surefire path to success that was easy, cheap a…

10 tips for charming your way into a successful real estate career

How great would the world be if everyone we ran into was charming? Just imagine a life free of negativity and overflowing with life-affirming enthusiasm. You can’t persuade others to be more charming, but you can add your own bit of charm to the world and improve your life — and others’ — in the process.

Lessons from ‘The Bachelor’ on winning a bidding war

I have a confession to make: I have seen every season of “The Bachelor.” For those not familiar with the show, the premise is simple: a single, attractive man is given the opportunity to meet approximately 25 women over the course of the season in sear…

3 things real estate agents should do to retire comfortably

Do you want to retire from real estate with plenty in savings and some horizontal income streams to keep cash flowing? Anyone can do it, but many people fail to take the steps necessary to actually make it happen.

How listing agents should modernize their value proposition to compete

With inventory levels at historic lows across the country, it would be really easy for real estate agents to blame their lack of seller leads on the listings shortage.

How to make your open house a highly productive event to remember

The signs are out, the lights are on, the door is open, and there’s the smell of fresh baked goods in the air. It’s showtime for your open house, the old-school marketing event that even with the dawn of virtual tours can still be a major lead generator for real estate agents while serving as an important step in the selling process.