The 3-D freedom formula for personal branding

In the above session from Connect Now, Michael Carr and Tonya Eberhart of BrandFace share their exclusive 3-D Freedom Formula for personal branding, designed to help you define, develop and display a strong personal brand that sets you apart from your …

FastExpert.com connects Realtors to local buyers and sellers

At any moment on any day, the following happens almost simultaneously: A consumer wants to list their home or buy a new one, or a Realtor wants to find qualified new clients looking to buy or sell. In a perfect world, these two would find each other ea…

7 surefire tips to make your social presence relevant and work for your business

Are you ready to expand your outreach on platforms like Instagram, Facebook and Twitter? Optimizing publicity and posting dynamic content will help establish your position as a leader in your community with appreciated local knowledge, from the best ne…

Helping low-income homeowners overcome barriers to refinancing

With mortgage rates still at record-lows, refinancing continues to be a powerful tool to lighten the debt burden of most homeowners. Unfortunately, lower-income borrowers often hold back on striking a better deal and the housing industry may not recogn…

5 wealth trends shaping luxury real estate in 2020

The luxury segment has been the unexpected surprise of 2020. Despite a short dip in April and May, the market bounced back. The median price of luxury single-family homes* has increased by 4.8% since January, and sales volume has doubled since May.

Deep in the heart of Texas, they’re buying more land

Like metropolitan residents all over the country, the 2020 pandemic catalyzed seismic lifestyle changes for suburban and city residents of Texas. The forcible change encouraged many to reassess their lifestyle and even speed up retirement timelines, op…

How urban buyers are creating space and redefining how they live

We’ve all experienced the shift this year: luxury buyers opting for spacious homes in the suburbs or beach houses along the coast over apartments in the city. Yet urban real estate professionals shouldn’t panic: What we’ve seen isn’t a flight from urba…

Navigating the long-term decentralizing of work (part 2 of 2)

As interest in urban condos fluctuates and suburban mansions see multiple offers, the shift to decentralized work is disrupting both buying and selling trends across luxury markets. Buyers are adjusting how — and where — they’re opting to live. It’s up…

What should real estate and software companies have in common?

Successful brokerages want to work with successful companies. Think about that for a second. It’s such a simple concept, but it means so much when it comes to finding the right companies to partner with. Many real estate professionals only scratch the …

Agents who don’t embrace change will ‘go the way of the dodo!’

With Zillow and Opendoor building a totally tech-driven transaction at the expense of real estate agents, agents must figure out how they can come out on top. Those agents who find this scary and those that find it exciting will likely predict who surv…