How agents can become influencers

In luxury real estate, agents often refer to their “sphere of influence”, their professional colleagues and contacts, past and present clients, and future prospects. It sounds like a social network, and it is. That’s why social media can be an asset to any real estate agent looking to extend their reach and build their personal and professional brand.

Instagram Stories bring new life to listings

Video may once have been considered a flashy “extra” in your real estate marketing plan, but those days are long gone. Thanks to real estate websites and mobile apps, home buyers now play a major role in driving their own home search.

The digital tools two top producers trust

As real estate professionals in the ultra-competitive Austin, Texas market, we know a strong online presence is critical today. But no matter how ubiquitous digital solutions become, we can never forget that this is a relationship-based industry.

EMPWR Media doesn’t find leads, it multiplies them

This online presence builder is a resource for real estate agents to augment their digital footprint through dynamic content management and business profile marketing.

Working with partners to develop and implement your Facebook strategy

DIY is great when it comes to kitchen hacks and knitting, but when it comes to business you want expertise- not experimentation. Social media and the internet have been around for a while, but brokerages are only recently beginning to realize how essen…

Ixact Contact wants to manage your social media now

Ixact Contact, a CRM and marketing solution, has been tweaking its new interface for months and has now launched it along with additional features, such as social media marketing and annual goal tracking.

Investing in Strong Personal Interactions

In the following interview, Tommy Brigham, chairman and founding partner of ARC Realty, a member of Leading Real Estate Companies of the World® (LeadingRE) in Birmingham, Ala., discusses marketing, recruiting, referrals and more. Region Served: Greater Birmingham, Montgomery and Wetumpka Years in Real Estate: 40 Number of Offices: 9 Number of Agents: 300+ Best Advice […]

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It’s not just Facebook: How to win with social media

I honestly don’t know where I’d be without social media and digital marketing. I’ve been a real estate agent for 13 years and today, 80 percent of my business comes through social media; the remaining 20 percent comes through referrals from past clients.

Amarki Marketing Simplified

Amarki transforms how the real estate industry manages marketing for franchises, brokerages, and agents

How to nail timing on social media

“When is the best time to post?” This is one of the most commonly asked questions a social media