What the Wells Fargo scandal means for mortgage borrowers

When a buyer client sees a news story about something that could affect the home loan, chances are high that real estate agents will be getting some borderline panicked questions in the near future. Fallout from Wells Fargo’s employee cross-selling scandal continues to raise questions about how the bank’s customers were harmed by the illegal scheme — including their ability to access financial products and services like mortgage loans …

How to design your marketing plan

Having identified your target market, you must proceed to cater to those clients. There is no better way to meet the needs of those you wish to serve than by understanding what it is you have to offer …

How to identify your target market

There isn’t an investor in the industry, at least not one that has realized some degree of success, who would advise against a proper marketing strategy. Marketing is an essential component to sustainable success. It is, for the most part, the foundati…

California mortgage broker pleads guilty to $2.4M fraud

A Marin County, California, mortgage broker pleaded guilty last month to 14 federal counts related to a $2.4 million scheme to defraud investors …