When Data Makes the Difference

How HouseCanary Is Giving Agents a Competitive Edge Editor’s Note: The following is the cover story in the December issue of RISMedia’s Real Estate magazine. It’s no secret: The value of the real estate agent is under attack. With a slew of disruptors determined to diminish their role in the real estate transaction, it’s become […]

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Brand Built on Leads and Technology

In the following interview, Peter Giese, co-founder and president of United Real Estate in Dallas, Texas, discusses the advantages of the brand, lead sources, technology and more. Years in Real Estate: 27 Number of Offices: 74 Six years ago, United Real Estate was a new and unknown brand. What are some of the challenges associated […]

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Staying Connected in a Fast-Moving World

In the following interview, Dawn Lahlum, president of Park Co. REALTORS®, a member of Leading Real Estate Companies of the World® in Fargo, N.D., discusses agent support, client relations, technology and more. Region Served: Fargo, N.D., and Moorhead, Minn. (metropolitan and surrounding areas, including Minnesota lakes market) Years in Real Estate: 24 Number of Offices: […]

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Adding Value to Broker Platforms

The energy, investment and innovation around real estate technology are bigger than it’s ever been before. Everywhere you look there’s a company trying to change, improve or add value to the real estate transaction. At CoreLogic®, our focus has always been real estate data, and how it can best be used to serve real estate […]

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Keeping Pace in a Fast-Selling, Multiple-Offer Market

In the following interview, Terry Jones, broker/owner of HomeSmart Real Estate Associates in Seattle, Wash., discusses the advantages of the HomeSmart brand, the local market, technology and more. Region Served: Bellevue, Seattle and Tacoma Years in Real Estate: 28 Number of Offices: 3 Number of Agents: 135 Favorite Part of Your Job: Teaching and role […]

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Power Up Your Prospecting Strategy

Cole Information’s local focus and depth of data put real estate professionals where they want to be If there’s anything better than selling a home, it’s picking up a listing five doors away before the ink has dried on the contract—and agents have a better shot at doing just that, thanks to the marriage of […]

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Relatability: A Winning Strategy for Staying Fresh

In the following interview, Leah Wolfe-Kraemer, managing broker – Goodyear for Realty ONE Group in Goodyear, Ariz., discusses the advantages of the Realty ONE Group brand, marketing, social media and more. Region Served: Southwest Valley of Maricopa County Years in Real Estate: 13 Number of Offices: 1 Number of Agents: 415 What You Love Most About Your Home: Its location. […]

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Five ways to bring real estate tech forward

Josh Team, chief innovation officer for Keller Williams, is in charge of creating platforms and solutions meant to drive the franchise and its agents to success. In order to push the organization forward, Team follows five key guidelines. Watch him on …

.realtor™ Adds Powerful Productivity Tools to Its Trusted Platform

How do you define “trust?” In the real estate industry, it implies several qualities, including competence, reliability, professionalism and honesty. Trust must be earned, but it’s also subject to first impressions. In the online world, those first impressions can be encouraged (or discouraged) by something as simple as your domain name. Therefore, establishing trust is […]

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EXCLUSIVE: Disruption in Real Estate—Advancement or Threat?

From Zillow Instant Offers to Opendoor, real estate professionals across the country are concerned about an ever-growing faction of so-called industry disruptors. RISMedia’s recently released white paper, “The Disruption of the Real Estate Industry: A Survival Guide for Brokers and Agents,” includes exclusive RISMedia research on the topic, a look at some of the industry’s […]

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