Podcast: The magnificent 7 tech trends to watch in 2017

This week, we are pleased to welcome Kevin Hawkins, president of Wave Group Communications. Hawkins joins us to discuss, “The magnificent 7 tech trends to watch in 2017.” …

Building a Strong Foundation

In the following interview, Cindy Fox, broker/owner of Real Living Now Real Estate in Lake St. Louis, Mo., discusses her market, the real estate marketing programs available through her brand, and more. Region Served: St. Louis metro area Years in Real Estate: 22 Number of Offices: 1 Number of Agents: 40 Favorite Part of Your Job: Helping people Best Advice […]

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Why you should produce YouTube videos from your smartphone

Creating video can be a daunting task for real estate agents. But with YouTube’s Director app, it’s a no-brainer. Peter Lorimer of PLG Estates shares the attributes of the YouTube app and why agents should use it …

How to backlink your real estate website for better Google rankings

SEO is crazy — full of ups and downs, unlike any other digital marketing medium. It’s a specialty that keeps evolving and changing with the latest Google ranking algorithm released. According to MOZ, it’s estimated that Google changes its algorithms 500-600 times each year, though most of the changes are minor …

4 sure ways to butcher your PPC lead generation efforts

According to the National Association of Realtors, more than 90 percent of homebuyers make use of the internet when buying homes. That makes the internet a huge reservoir of real estate leads waiting to be mined by any agent …

17 ways successful luxury agents prepare for the global market

Real estate company campaigns are designed to reach the ever-increasing sector of luxury sales, including properties worth $1 million and beyond. The goal is to be a leader in the luxury real estate market …

Agent-built marketing service Zip Your Flyer (de)signs, seals, delivers

It’s no secret that that in sales, exposure matters. And Zip Your Flyer, which helps users create sharp, contemporary listing flyers from a large collection of designs and themes, has hard numbers that show its customers’ listings spend 22 percent less…

Samantha DeBianchi’s 3 old-school methods that still work

Break out the stationary, revamp your yard signs and get that elevator speech ready. Let’s market real estate like it’s 1999. …

3 masked real estate opportunities you’ve never considered

It can be hard to see the entirety of our industry and the consumers we serve. We all tend to be very focused on what is right around us. At the same time, our industry is changing and increasingly challenged to keep up with the many new expectations o…

Inman Educational Webinar: Top 5 Effective Marketing Strategies That Work

In this webinar, you will learn proven strategies, tools, and tricks you can use anywhere and help you connect with more clients, …