How to build a real estate brand from scratch in 9 months

It takes nine months from conception to birth to have a baby. If you had to build a business from the ground up in less than nine months, how would you do it? West + Main Homes is a brand-new brokerage in the Denver metro area — broker-owner Stacie Pe…

Easy as pizza pie: Inman Connect hackers take on offer tracking

SAN FRANCISCO — Your pizza pie is being prepared. Your pie is in the oven. Your pie is almost cooked. Your pie is out of the oven. Your pie is in the car. The driver’s at your front door. Talk about satisfying. These updates were delivered to Publisher Brad Inman via Domino’s Pizza app after he ordered 20 pizzas for a party. “I went ‘Wow, this is amazing,'” Inman said of the app …

Easy as pizza pie: Inman Connect hackers take on offer tracking

SAN FRANCISCO — Your pizza pie is being prepared. Your pie is in the oven. Your pie is almost cooked. Your pie is out of the oven. Your pie is in the car. The driver’s at your front door. Talk about satisfying. These updates were delivered to Publisher Brad Inman via Domino’s Pizza app after he ordered 20 pizzas for a party. “I went ‘Wow, this is amazing,'” Inman said of the app …

How to choose the best technology for your real estate business

SAN FRANCISCO — Of all the ever-growing responsibilities agents and brokers must take on, decision-making is arguably the most complex. With every choice you make — every dotted line you sign — you nudge your business closer to (or further from) suc…

4 tips for succeeding in real estate without overextending yourself

SAN FRANCISCO — Kofi Nartey said real estate is like a seven-layer dip — “When you start getting down to the beans and cheese, that’s when s**t starts getting good.” …

Inman announces 2017 Innovator Award winners

SAN FRANCISCO — Inman Connect challenges the industry’s top real estate agents and brokers to attack their biggest threats and create their brightest future. We also honor and celebrate the most innovative companies in real estate that are shattering the status quo. Today, throughout a series of inspiring sessions, Inman announced the winners of its 2017 Innovator Awards.  …

Short on listings or short on value? Reframing low inventory

SAN FRANCISCO — We are in the midst of the worst home listings shortage in 20 years, but if you’re an agent struggling to claim what’s available, it might be time to better leverage your market knowledge and re-evaluate your value proposition …

What could PR do for your real estate business?

SAN FRANCISCO — The last time you did something amazing in your real estate business, who learned about it? Was it a relatively small circle of your friends and family, or did you have the media paying attention to your achievements? Public relations,…

You don’t need to advertise a good party

SAN FRANCISCO — Usually, only one of two things happens to an ugly T-shirt — it ends up in the trash or in the depths of a drawer never to be seen again. But for CloseSimple founder Bill Svoboda, an ugly T-shirt inspired him to create a 15-year busin…

The Braveheart approach: risking it all in business

SAN FRANCISCO — For David Smith, real estate is simple — “[It’s] people over property,” he said to the crowd of eager listeners at Inman Connect …