3 steps to maximizing your Google ad campaign for bigger returns

Most people start their move online even before they’ve chosen a real estate agent. The internet allows homebuyers and sellers the luxury of hiding behind their computer screens and dipping their toes in before diving head first …

3 reasons the Internet offers better information than most brokerages

As agents learn that they can find information online from some of the biggest names in the business, more coaches and trainers will start to offer their knowledge as well. So, how will this affect brokerages who pride themselves on having the best tra…

Is your broker encouraging or stifling your creativity in technology?

In our ever-changing, tech-driven business landscape, creativity is one of the most valuable commodities. In my experience, it seems like much of the pioneering of creative tech implementation in real estate comes from agents — and not brokerages …