10 steps for making the most of your open house

Before the internet completely redefined the real estate market, open houses were one of the most effective ways to showcase a home. By using the following tactics, you can improve the effectiveness of your open house …

5 open house sign mistakes that’ll cost you foot traffic

A well-designed and well-placed sign won’t only guarantee more foot traffic to your open house, but it also sends a clear message to prospective sellers that you’ve got your marketing together. Agents who invest in their sign strategy benefit from more potential buyers and exposure to the entire community.

4 ways to generate leads without having to hard sell

Between my smart home, smart office and business automations, I use technology to keep every aspect of my life running as close to clockwork as possible, even when I have no idea what time it is. I’m a tech guy. I love finding the newest and best ways to do absolutely everything …

13 ways to maximize your next open house

If you dread wasting another Saturday away from your family in a lackluster open house, it’s only because you’re not capitalizing on the huge opportunities in front of you. It’s up to you to make the most of your open houses. They can be goldmines if you handle them right …

13 ways to maximize your next open house

If you dread wasting another Saturday away from your family in a lackluster open house, it’s only because you’re not capitalizing on the huge opportunities in front of you. It’s up to you to make the most of your open houses. They can be goldmines if you handle them right …

Real estate agent hosting open house robbed at gunpoint in San Francisco

For many real estate agents, open houses remain an integral part of day-to-day business and their overall success in this industry. But, as one San Francisco agent discovered firsthand over the weekend, open houses also leave agents vulnerable to crimi…

New Alexa skill lets your clients ‘Talk To The House’

Talk To The House is an Amazon Echo-based marketing tool for real estate agents that gives Alexa the skill to narrate home features and greet open house guests …

How to stake your claim on more real estate listings

When you have listings, you have something to advertise, something to promote and something to prospect around. Throwing open houses gives you a reason to meet the neighbors and tap into your database, not to mention countless social media posts, excel…

How to stake your claim on more real estate listings

When you have listings, you have something to advertise, something to promote and something to prospect around. Throwing open houses gives you a reason to meet the neighbors and tap into your database, not to mention countless social media posts, excel…

TextoAd will automate your mobile marketing

TextoAd is a text message marketing platform for listings and lead generation that uses custom yard sign numbers to automate property information follow-up via text message …