How to sell or merge your real estate company

Emotions, lawyers and agent objections can make a rollercoaster out of mergers and acquisitions, but there are ways to execute a flawless transaction …

How to sell or merge your real estate brokerage

SAN FRANCISCO — Selling your real estate brokerage can be an emotional process akin to sending your kid off to college. John Aaroe, CEO of the John Aaroe Group, and Partners Trust CEO Nick Segal — who both merged with San Francisco-based indie giant Pacific Union — have both been on this emotional ride recently. 

Pacific Union merges with Partners Trust, signals more acquisitions

Today Pacific Union International formally announced its merger with Partners Trust, an independent luxury brokerage with more than 240 associates in the Los Angeles area. The merger is expected to close next week. Terms of the deal were not disclosed …

Horacio LeDon joins Partners Trust as head of new development

There is a lot of new on the horizon for Partners Trust. The firm recently opened a retail design boutique under its office to attract locals, and now it’s bringing in new talent by hiring Horacio LeDon to head up the firm’s new development segment …

Partners Trust opens retail boutique under Santa Monica office to engage with potential clients

What is a real estate office to those not necessarily considering a home purchase? How is the space utilized? What is a better use of the space? How can a real estate office engage the community? Los Angeles-based real estate firm Partners Trust is try…

Stop thinking like a salesperson

Real estate agents are in the business of selling homes, so viewing one as salesperson is anything but uncommon. However, most agents would prefer if buyers viewed them as more of a service than just home hustlers — but changing the reputation of an e…

Nick Segal on what matters most to luxury buyers

“Do you have the knowledge, and can I trust you, and are you going to care for me?” That applies to any buyer, though, notes Nick Segal, the founder and CEO at Partners Trust …

What should I expect from my broker?

What tools, technology and service should leading brokers provide to their agents? Brad Inman chats with Cory Weiss, Nick Segal, John Aaroe and Beth Styne …

Inside Partners Trust’s ‘list with us’ landing page

With a focus on generating seller leads in Los Angeles County, Partners Trust — a local independent brokerage — has partnered with The Enterprise Network to build an “exclusive” mobile/Web experience that will create a “competitive moat” for the brok…

New brokerage website leads with ‘list with us’ landing page

With a focus on generating seller leads in Los Angeles County, Partners Trust — a local independent brokerage — has partnered with The Enterprise Network to build an “exclusive” mobile/Web experience that will create a “competitive moat” for the brok…