HomePrezzo entering US market with new listing and CMA video features

Australia-based HomePrezzo has updated its video marketing tools with automated listing videos, templates and CRM integrations. The company will announce services in the U.S. at Inman Connect San Francisco 2018.

Cloud CMA debuts new look, features and off-market listings

Cloud CMA, a popular real estate marketing and sales support tool, has recently revamped its user experience, according to a press release issued by its developer, Huntington Beach, California-based W+R Studios.

These high-end prints will make your traditional marketing stand out

Agent Marketing Group is a web-based print collateral creation service ideal for brokerages and teams of all sizes, franchise offices and boutique shops …

Big data-based Cherre generates elegant marketing presentations instantly

Cherre is a data-driven brokerage management and marketing solution, and it’s the most advanced one I’ve ever reviewed — an almost instant competitive advantage for the companies with the right agent culture to wield it …

Ace your listing presentations with Haiku Deck

Haiku Deck is an awesome web-based marketing and presentation tool with attractive, simple templates that are easily adjustable …

‘How Is The Market?’ could be your best source during listing presentations

How Is The Market is a real estate listing trends and analysis tool for supporting pricing models developed by a top-producing broker at …

‘How Is The Market?’ could be your best source during listing presentations

How Is The Market is a real estate listing trends and analysis tool for supporting pricing models developed by a top-producing broker at …

Why generic listing presentations get generic results

“I don’t know why they went with another real estate agent,” complained an agent I had just started helping. (Let’s call him “Learner Larry.”) Instinctively, I asked Learner Larry to go through his listing presentation with me …

Podcast: 8 keys to mastering the real estate listing presentation

Are you ready to learn how to master the real estate listing presentation and close more real estate listings when you get in the door? The following eight keys to mastering a real estate listing presentation come from Brian Weast — a top-producing Da…

Pricing mistake No. 5: The big price-drop fumble

So let’s say you took an overpriced listing. No shame in that. It happens. The question is — what are you going to do about it now? Here’s what most agents do. They’ll wait a month or two, then call the sellers and tell them it’s time to do a “price improvement” or a “price adjustment.” First of all, can we just call it what it is: a “price reduction?” …