How to become the ‘digital mayor’ of your neighborhood

Meet three agents who are killin’ it in everything from local content marketing to social media influencing and everything in between. Learn how they leverage video, Instagram, landing pages and more to rake in the business without old-school brand pro…

Competition over SoCal market share heats up, eXp lands talent

After a number of acquisitive brokerages have been circling San Diego in recent months, some key activity exploded this week. Broker-owner Kyle Whissel, whose independent firm Whissel Realty is the most productive brokerage in San Diego County according to Real Trends; and Dan Beer, leader of Keller Williams’ no. 1 team in Southern California by gross commission income, have both joined virtual brokerage eXp Realty …

Kyle Whissel: ‘We went from 82 deals to 242 deals in a year when I learned the importance of culture’

“In the beginning, I hired any and everyone just to fill up the office but soon learned that was a big mistake,” says Whissel. “We are a very young and tech-savvy office — our average agent is 30 years old. It’s not that 70-year-old people can’t do we…