Lister’s Webs wants to help you reach home sellers

Lister’s Webs is a website developer that helps agents target sellers. It offers a balance between a custom design and an easy-to-execute solution …

3 steps to maximizing your Google ad campaign for bigger returns

Most people start their move online even before they’ve chosen a real estate agent. The internet allows homebuyers and sellers the luxury of hiding behind their computer screens and dipping their toes in before diving head first …

Map Kitchen serves up physical addresses of your website visitors

Location-based marketing is not new. Thanks to GPS chips in just about every digital device available today, it’s virtually impossible to escape the curious eye of the Internet. Finding new and clever ways to leverage your location and sell you things …

My journey continued: The expansion team dream

The goal with my team was to be the rainmaker and CEO of my company, eventually stepping out of the day-to-day sales. But that’s easier said than done. You see, the major challenge with teams is constant turnover …

My journey from small independent brokerage to a fledgling team

The inspiration for this article came about after commenting on one of Brad Inman’s posts few weeks ago. He was asking for different opinions about operating in today’s atmosphere as an independent brokerage aligned with a big brokerage or functioning …

4 ways to get web traffic without spending a dime

Internet marketing is expensive. Paying for SEO and search marketing costs a lot of money and many times yields unimpressive web traffic. The reason you pay for these services is because you want more traffic to your website, right? Well, I’m going to …

Email marketing 2.0: Creating and nurturing a database

We believe that any real estate professional should be at the level “1.0 to 2.0” when it comes to email marketing. For example, “0.0” is just to BCC your contacts, and super granular and techie “3.0” would be like Amazon’s email campaigns. Real estate …

Email marketing 2.0: Creating and nurturing a database

We believe that any real estate professional should be at the level “1.0 to 2.0” when it comes to email marketing. For example, “0.0” is just to BCC your contacts, and super granular and techie “3.0” would be like Amazon’s email campaigns. Real estate …

4 techniques for effective online lead generation

Internet buyer lead generation accounts for nearly 70 percent of my buyer business each year. Since 2006, I have been investing in buyer lead systems, and I now maintain a consistent 400 percent return on investment from Internet lead generation …

What ad blocking means for your real estate business

One of the best things about spending time with family over the holidays is that I always learn some really nifty tips and ideas from my Gen Y nieces and nephews. This year was no exception. 1. AdBlock Do you …