Five social media questions your team should know the answer to

To make sure your team gets the most out of social media, make sure they know the answers to these questions. 

WATCH: Get more out of Facebook and Instagram for free

Want to enhance your social media and video efforts without spending a dime? Listen in as Katie Lance gives intel on all the top tools agents should know about onstage at Inman Connect Las Vegas.

Keeping It Real: Marketing tips that can future-proof your business

On this edition of “Keeping It Real,” a recurring podcast series on Inman, Peter Lorimer discusses how to market and ensure the longevity of your business from content creation to targeting to door-knocking.

‘9 is the ideal number of hashtags’ and 7 other tips for growing your audience online

Agents who want to take social media seriously should remember they only have a split second to engage with their audience.

BoomTown launches new lead generation and marketing tools

The company promises to nurture leads for up to a year and says its concierge will field leads 24 hours a day, 7 days a week.

7 no-brainers for keeping it civil online

It’s too easy to get distracted by a stray comment or provocation online and then get sucked into something that consumes you and your day. Like a bad one-night stand in a movie or drinking too much, you end up regretting it all, so it’s wise to practi…

Keeping It Real: How to organically grow your Instagram

How do busy real estate agents grow an Instagram following? Listen in to hear this luxe broker’s top two favorite apps for posting and tracking data on the social media mammoth.

7 open house pointers that’ll get you more traffic

In a busy market full of smart consumers, you only have a short window to grab buyers’ attention and get them into your open house. Here are some crucial tips for getting buyers in the door and keeping them long enough to fall in love with the home.

3 essential social media platforms for newbie agents

When it comes to social media, it’s a bit of a jungle out there. To help new agents suss out what’s crucial, here are the top three platforms and some tips for how to make it all work with your marketing plan.

5 steps for getting more social media ‘likes’

Generally speaking, likes beget likes, and engagement encourages engagement. Here are five steps for getting more social media “likes” on your real estate content. It’s not as hard as you think.