How bad was the Google Plus vulnerability for real estate agents?

The end of Google Plus has sparked much debate about online privacy, but have we considered the concept of privacy in the social media age? What information actually got exposed?

What does the end of Google Plus mean for real estate agents?

What does the termination of Google Plus mean for real estate agents? For those of us who swore by it, the announcement comes as a major disappointment. Here’s why.

How to score real estate listings using Google Plus

Lately, it seems like all of our social media platforms are shaking up their formulas. Facebook has changed its algorithm to favor personal connections over brand pages …

Achieve profile perfection on Snapchat, LinkedIn, YouTube and Google Plus

In my last post, I covered the basics for setting up a social media profile on Facebook, Instagram and Twitter and promised to cover the remaining platforms in a follow-up article …

4 steps to content marketing that will grow your real estate business

So, you’re a real estate agent in today’s market. You have a website that’s supposed to help you get more clients. But no one’s visiting. Looking for a new way to get more people to your site and convert them into leads? Then you’re in the right place …

4 steps to content marketing that will grow your real estate business

So, you’re a real estate agent in today’s market. You have a website that’s supposed to help you get more clients. But no one’s visiting. Looking for a new way to get more people to your site and convert them into leads? Then you’re in the right place …

Top 10 reasons your Facebook ads aren’t generating real estate leads

Over the last few years, there seems to persist the lingering idea that you can lay on the beach with your laptop and make thousands per day. While it’s a possibility in the internet age, online business generation takes hard work, creative thinking, money and luck. And as this daydream pertains to Facebook advertising, you’re bound to face challenges both difficult and expensive. Don’t underestimate it; rather, expect setbacks, learn and tweak your game plan. …

15 winning strategies for the new real estate agent playbook

“If you were to create a 90-day ‘road map’ for brand new agents, what would you make sure to include?” Kristen Long, Realtor with Re/Max Realty Associates Chicago recently posed this question in Lab Coat Agents.

Why people thought I was at my desk while I was backpacking in New Zealand

New Zealand is incredible, but Wi-Fi in New Zealand is not so incredible. Knowing this, I left our brokerage social media in the hands of various apps and automated web-based services for almost three weeks while I was on vacation 8,476 miles away. The…

Tips and tricks for using Google reviews to improve your search engine rankings

Client testimonials have always been a valuable asset to any real estate agent. They provide genuine feedback to potential clients that shape opinion and trustworthiness. In a similar vein, Google utilizes client testimonials to determine the credibili…