Converting and Closing Online Leads With a Proven System

In the following interview, Todd Hetherington, CEO of CENTURY 21 New Millennium in Alexandria, Va., discusses converting leads from online sources, recruitment and retention, and more. Number of Offices: 18 Number of Agents: 875 Your company, including your agents, have committed to software solutions for converting and closing more customers. What made this a top […]

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Re/Max Integra fires up new version of company resource suite, Launchpad

Re/Max Integra’s Launchpad is a single sign-on solution that connects agents to all of the tools used in business.

Leading Century 21 Firm Reinvents Company and Redefines Its Brand

In the following interview, Phillip Romero, president, and Joshua Robertson-Tucker, executive vice president of Business Development and Relocation, at CENTURY 21 Award in San Diego, Calif., discuss disruption in real estate, their reintroduced value proposition, and more. Region Served: Southern California Years in Real Estate: Philip: 30; Joshua: 4 Number of Offices: 17 Number of […]

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Brand Built on Leads and Technology

In the following interview, Peter Giese, co-founder and president of United Real Estate in Dallas, Texas, discusses the advantages of the brand, lead sources, technology and more. Years in Real Estate: 27 Number of Offices: 74 Six years ago, United Real Estate was a new and unknown brand. What are some of the challenges associated […]

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Committed to Above-Average Lead Gen—and Productivity

In the following interview, Kelly Norris, executive vice president and general manager of Heritage Sotheby’s International Realty in Napa, Calif., discusses lead cultivation and generation, realtor.com®, training and more. Region Served: All of Napa County, some of Sonoma and Solano counties Years in Real Estate: 29 Number of Offices: 2 Number of Agents: 65 I […]

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Realtor.com owner tests the ‘holy grail’ of agent software

Take FiveStreet’s lead-follow up, mix it with Top Producer’s CRM and add Reesio’s transaction management. What do you get? One system to rule them all, and a big real estate tech experiment from realtor.com-owner Move Inc …

Plenty of leads, no conversions? 5 tools to boost returns

If online lead generation is one of the pillars of your business, then you’re already well-versed in the hustle of online lead conversion. The national average to convert an online lead to a sale hovers around 2 percent. The internet lead game require…

Mastering Transparency and Constancy

In the following interview, Charles Nitschke, CMO at Tomlinson Sotheby’s International Realty in Coeur d’Alene, Idaho, discusses his firm’s adoption of a CRM system and lead response time solution. Region Served: Idaho and Washington Years in Real Estate: 17 Number of Offices: 17 Number of Agents: 800 Average Sales Price: This varies by market and […]

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5 tech time-savers that make you look good

When it comes to technology, the real estate industry is a cornucopia of products and ideas. I get at least one call a day asking me to buy a new $39.99 service to make my life easier. It can be overwhelming, to say the least. But finding great tech ti…

November 2015 industry partnerships and developments

Who joined forces in the real estate industry in November to help agents up their game? Here’s our rundown, in chronological order …