4 ways to showcase your luxury listings online

Luxury properties are hotter than ever in booming cities across the United States, and as billions of dollars in commercial developments begin to pop up, they attract high-end restaurants, modern attractions and other luxury conveniences. These ameniti…

12 live video ideas that work across platforms

On Jan. 11, Facebook CEO Mark Zuckerberg dropped a small bomb on business users of the platform: effective immediately, Facebook would strongly prioritize newsfeed posts from users’ friends and family. Page content — the type typically posted by businesses — would take yet another hit to its visibility …

The plan for Opendoor? Vertical integration and more

Opendoor’s future involves vertical integration, international expansion and maybe an IPO, CEO Eric Wu said in an interview earlier this month. Wu shared some insights into his fast-growing company in a Facebook Live interview with Inman moderated by RealScout CEO Andrew Flachner …

How real estate pros can survive the Facebook news feed change

Many of us believe that Facebook is the place to peddle our wares, not just in real estate, but in nearly every industry. We have grown accustomed to posting videos of our latest listings and watching the “likes” roll in. Although that may have worked in the past, this is not what Facebook considers a “meaningful social interaction.” …

How real estate pros can survive the Facebook news feed change

Many of us believe that Facebook is the place to peddle our wares, not just in real estate, but in nearly every industry. We have grown accustomed to posting videos of our latest listings and watching the “likes” roll in. Although that may have worked in the past, this is not what Facebook considers a “meaningful social interaction.” …

What the Facebook news feed change means for real estate pros

Facebook recently made a big announcement about how the news feed would work, and it has created quite the stir …

Don’t miss our live interview with Opendoor’s Eric Wu

Submit questions prior to the event on Facebook, Twitter and LinkedIn with the hashtag #AskOpendoor …

Going live with your hyperlocal Facebook strategy

Your audience lives on Facebook, right? Meet them where they are to both inform and entertain …

5 real estate marketing trends defining 2017

Marketing. Can’t live with it, can’t live without it. And though it may sometimes feel like marketing is falling outside of our job description, there’s more marketing in the day-to-day of the running of a real estate business than we may realize …