Why people thought I was at my desk while I was backpacking in New Zealand

New Zealand is incredible, but Wi-Fi in New Zealand is not so incredible. Knowing this, I left our brokerage social media in the hands of various apps and automated web-based services for almost three weeks while I was on vacation 8,476 miles away. The…

3 direct mail essentials that push the envelope

Sending prospecting letters, in the form of direct mail or an email campaign, to people in your farming area can be an effective way to increase name recognition, produce inquiries and attract new clients. As is the case with any marketing, though, you…

The facelift your lead generation needs

I’ve been getting this question a lot lately: “I need lead generation. How can you do that for me?” Let me tell you the untold story about lead generation …

Quiz: Are you tech fit?

In a recent interview with industry trend and technology commentator Brad Inman, we discussed where real estate was heading and what the best agents are doing to connect with their clients and add value in new and exciting ways, which is how I came up …

3 ways to network without leaving your desk

You likely know the importance of networking, but with all of the other agenda items packed into your day, is it a neglected lead generation activity? Here are three surprising tech tools that can help you network more — even if you cannot physically …

3 ways to engage past clients this fall

Autumn is a season of change. Summer fades fast, temperatures fall, and homeowners are faced with new challenges and opportunities. Many agents send annual clean-up reminders, but there are other opportunities for meaningful engagement …