Do you even need real estate scripts?

Find out when it’s helpful to memorize scripts and when they’re just a waste of time altogether here.

Podcast: 18 rules of relentless lead follow-up (Part 4)

As we close out our series on relentless and furiously fast lead follow-up, our final six points are filled with takeaways and real life examples that we hope you’ll learn from …

How to convert noncommittal clients and cure commission woes

How do you handle the seller who calls, and the first question he asks is, “How much do you charge in commission?” Or how about the buyer who calls on your listing, and when you offer to show her other properties she says, “We’ll just call the listing agent.” …

3 ways to attack client clutter with compassion

Nearly every real estate agent who has been in the business for a while has walked into that house, the one with the clutter. Part of preparing a home for market these days is often about helping the client downsize, remove, store or sell some of their…

Podcast: Polishing your conversational competence in the digital age (part 2)

Not being able to build effective rapport is costing you clients and possibly valuable personal relationships. In case you missed part one, today we’re discussing more techniques to raise your level of conversational competence — from social media man…

Why Slack is one of the best free apps out there

There’s a reason why Inc. Magazine voted Slack “Company of the Year” for 2015. This hardworking platform can free up space in your email, improve team communications and streamline document management on the go. For starters, Slack is one of the best f…

Video: The art of the pop-by

In our latest episode we talk about the beautifully simple, old-school tactic known as the pop-by. Greg inherited his love of the pop-by from his father Terry McDaniel, a 40-year veteran of the business, who masterfully used the pop-by to keep in touch…

How to use AVMs to your advantage

One of the hottest discussion topics in real estate today is the presence of automated valuation models (AVM) — the estimated property prices on third-party search sites. Those price estimates are largely determined by an algorithm, as opposed to a re…

Take the ‘daunting’ out of talking to new real estate prospects

I had just got my license as a Realtor and was interviewing with my very first agency, Keller Williams. The education coordinator at the time asked me if I was comfortable speaking to strangers. I laughed out loud …