3 ways to help self-empowered real estate clients

The rise of online real estate brokerages has given homebuyers and sellers instantaneous access to more data and resources than ever before …

How to create a stellar Facebook group and stimulate a thriving community

It’s not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content …

How to create a stellar Facebook group and stimulate a thriving community

It’s not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content …

How to create a stellar Facebook group and stimulate a thriving community

It’s not enough to simply create a Facebook group. You have to put in the work to cultivate a social media audience that is 100 percent engaged with your content …

Get more local clients and referrals with Parkbench.com

In this webinar, you will learn how Parkbench.com helps you grow business in your community while also giving back to it …

Become the digital mayor of your community [Educational Webinar]

In this webinar, you will learn how to establish your reputation as member of your community and lay the foundation for referrals and lead acquisition. …

Podcast: Why it pays to give during the holidays

‘Tis the season to be jolly, goes the song. But for many real estate agents, the mad dash to the end of the year can feel more like “Bah Humbug.” …

5 niche real estate website tips for snagging buyers

You’ve probably heard the age-old saying, “If you chase two rabbits, you catch none.” This is the single-biggest problem I’ve noticed as I work with real estate agents from across the country. Very few agents struggle because of a lack of effort; they struggle from a lack of clear vision and the execution of that vision …

Politically active and proud of it, Boston agent rises to the top

If House Hunters made a pit stop at one of Anne Mahon’s open houses, the buyers might be in for a bit of a shock. They wouldn’t be left alone to look around the house and complain, that’s for sure. Instead they may find themselves facing some tough que…

Why playing the long game means winning the consumer

The hardest part of running any business is finding customers. Real estate is no different. One way or another, as a broker, you’re going to spend money to attract clients and leads. You pay in either time or money. Although I understand the need to balance short-term and long-term lead generation as a way to ensure there’s food on the table next month, it continues to puzzle me to see the industry make so few investments on long-term strategic consumer initiatives …