3 masked real estate opportunities you’ve never considered

It can be hard to see the entirety of our industry and the consumers we serve. We all tend to be very focused on what is right around us. At the same time, our industry is changing and increasingly challenged to keep up with the many new expectations o…

5 pro tips to spark major open-house buzz

Are open houses a waste of time and resources? Or do they produce buyers for a home? Of course, the answer to these questions lies in the event itself. The success of an open house depends on the planning and execution, as well as your level of creativ…

4 key ingredients to mastering Facebook advertising

Never in the history of advertising has there been a platform as powerful as Facebook. With the ability to target ultra-specific demographics, Facebook advertising is an ideal tool for all real estate professionals looking to grow their business …