Dear Marketing Mastermind: How to hit the bulls-eye with your content marketing

In this monthly advice column, Marketing Mastermind Christy Murdock Edgar answers three burning questions from the real estate industry at large. This month’s topic: content marketing.

4 overlooked blog resources that have unlimited hyperlocal potential

There is no shortage of articles about ideas for real estate blog topics. In fact, Inman is a great repository of many of these articles, including here, here, here, here, here, here, here and here …

60 blog ideas that’ll fuel your writing all year long

Now that the holidays are in the rear-view mirror, you’re probably gearing up your marketing to get ready for the spring market …

5 free marketing tricks for your next listing

As real estate agents, we all know that a big part of getting a property sold as quickly as possible is generating maximum exposure. This is why we all love MLS — it does so much of the heavy lifting for us.  …

7 cheap and effective ways to generate leads as a new agent

Leads are the lifeblood of any successful real estate agent’s career. More leads mean more business …

7 cheap and effective ways to generate leads as a new agent

Leads are the lifeblood of any successful real estate agent’s career. More leads mean more business …

Real estate blog topics to take you through the holidays

For most real estate agents and brokers, this is the slower time of year when you begin to play catch-up and take on all of those tasks that didn’t get done during the hot spring and summer markets …

8 tips for taking your real estate blog to the next level

Establishing a thriving real estate blog in a competitive market takes more than just good writing. A creative use of mixed media, a deep understanding of your audience and a well-developed strategy are all essential for blogging success …

8 tips for taking your real estate blog to the next level

Establishing a thriving real estate blog in a competitive market takes more than just good writing. A creative use of mixed media, a deep understanding of your audience and a well-developed strategy are all essential for blogging success …

600 posts and counting: Tips from a pro real estate blogger

Purposeful, captivating content will not only separate your website from the agent down the street, but it also has the potential to attract tens of thousands of leads, convert those contacts into customers and keep your audience coming back to you for…