Agents vs. brokers: How do they spend their marketing budget?

Both real estate agents and brokers are keenly aware of how integral a good marketing plan is for their businesses, but a new report from real estate marketing agency Adwerx and the real estate data company Real Trends finds there are major differences…

How to turn your listings into more seller clients

Agents across the country know that the real estate industry is in the midst of another buying season marked by extremely low inventory. In fact, housing inventory stood at 3.6 months in March, down from 3.8 months the year prior, according to NAR’s latest existing home sales report.

Inman Announces the First Round of Sponsors for ICSF18

Inman Group® announced 34 companies that will be sponsoring Inman Connect in San Francisco, July 17 – 20, 2018.

Your 2018 busy season game plan

We all know it’s the time of year for real estate agents nationwide to start gearing up for the busy spring season, one of their busiest of the year. It’s a time of new beginnings, new clients, and hopefully, more commissions. …

Capital Connect NY 18: Making it as a real estate tech provider

See Adwerx’s Jed Carlson and HomeLight’s Devu Gandhi, along with moderator Clelia Peters (co-founder and advisor, Metaprop) onstage at Inman Connect New York’s Capital Summit as they explain what they are doing to scale, stay competitive and make the very best use of their data for agents and brokers …

Re/Max is bullish on automated marketing with Adwerx, Imprev

A week after debuting an automated marketing platform for its agents with the marketing company Imprev, real estate franchisor Re/Max is touting the results of another automated tool …

Leadership Lens: Hire brilliant and competitive people

Jed Carlson is the CEO of Adwerx, a digital marketing platform for real estate. Jed believes that real estate agents should get the same tools as rock stars, literally. We recently got the opportunity to sit down with Charlie and pick his brain about w…

What’s behind skyrocketing real estate tech investment?

Panelists at the Capital Connect session at Inman Connect NY 2018 offer their views on what’s motivating the increased private investment in RE tech …

3 digital marketing resolutions for real estate agents in 2018

The new year is upon us! For real estate agents, it’s time to plan, forecast and look ahead to what’s next. A big part — if not the most important part — of preparing for your next 12 months is deciding where to put your marketing dollars. …

3 expert tactics to win more referrals in 2018

Never underestimate the importance of your sphere of influence in real estate — referrals are the source of an estimated 42% of your business, and an additional 24% comes from past clients themselves. A full 2/3 of your business comes from people you know, so keeping up with them is critical …