The 9 real estate AI tools you need to know about now

As futuristic as it sounds, artificial intelligence is here. Agents and homeowners are using it, and many more are influenced by its invisible calculations.

New interactive Amazon Echo app shares listing information

Home IQ by Show Pal uses Amazon’s Echo Show to tell and display information about a listing. …

Get Facebook referrals without annoying your friends and followers

Did you know that, according to Forbes, 78% of salespeople who are active on social media outsell their peers? RE SocialBot is an easy-to-use marketing platform that posts custom content to your social media channels on your schedule to drive traffic t…

Why should real estate agents care about chatbots?

SAN FRANCISCO — When a lead reaches out to you at 2 a.m., how do you respond? In the past, you could set up an auto-responder with no interactivity, you could get out of bed and handle it yourself — or worse yet, you could do nothing and miss out on the lead entirely. But today, there are much sleeker options that can banter with a lead until the real estate agent is needed to step in …

Why should real estate agents care about chatbots?

SAN FRANCISCO — When a lead reaches out to you at 2 a.m., how do you respond? In the past, you could set up an auto-responder with no interactivity, you could get out of bed and handle it yourself — or worse yet, you could do nothing and miss out on the lead entirely. But today, there are much sleeker options that can banter with a lead until the real estate agent is needed to step in …