GeoCV partners with Halstead for 3D home tour that will blow minds

GeoCV has crafted a marketing package that blends 3D walkthroughs (of the sort popularized by Matterport) with 3D aerial models, providing one of the richest virtual experiences to hit the market.

Walmart taps Matterport to power new virtual-shopping experience

Walmart is using Matterport, a provider of thousands of virtual 3D home tours for property listings, to power an immersive shopping experience on the retailer’s website.

How this VR real estate startup began with Navy family life

San Diego-based real estate agent Lauren Taylor, a proud Navy wife, serves a special homebuyer niche — military families relocating to Southern California who must find a home at a moment’s notice. The challenge of helping her clients view a large number of homes in a short amount of time led her to conceptualize and launch a virtual reality technology platform, Savvy Homes Portal, to show properties from a distance.

New REALTOR® Safety Grant Program for Associations

NAR PULSE— NEW! Associations can apply for a Safety Grant to assist with funding projects that will keep safety awareness top of mind for REALTORS® and association staff. Grants are available up to $2,500. Funding is limited. Applications will be accepted June 1-July 15. Full details, criteria and applications can be found at Start […]

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3D Tours: Necessity, Not Novelty

Are 3D tours a legitimate tool to market properties, or a novelty? In the following interview, Lisa Larkin, Esq., managing partner of the Tucson office and team leader of The Larkin Ekrut Team with RE/MAX Excalibur in Tucson, Ariz., discusses how she makes 3D tours center stage. Region Served: Tucson, Ariz., and surrounding areas Years in […]

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Real estate agents can stitch videos into Matterport 3-D home tours

Some real estate agents are concerned that 3-D home tours can reduce the number of opportunities for agents to “sell” buyers on a home. That’s because the immersive experiences may diminish a home’s foot traffic by allowing more prospective buyers to r…

CAR partners with immoviewer to offer 3-D home tours to Realtors

The California Association of Realtors (CAR) has been hunting for an “affordable and accessible agent-centric 3D tour software” for its members. Now, it’s found a winner …

NYT’s real estate section puts 3-D home tours front and center on property listings

Property search sites that support 3-D home tours generally give the tours a secondary position on listings, choosing to feature property photos most prominently …

Realvision lets you create 3-D home tours with DSLR camera

Some real estate professionals may want to add 3-D home tours to their marketing repertoire but aren’t ready to cough up the cash for the necessary hardware. …

HouseLens unveils real estate photography marketplace for agents

Real estate agents are embracing the “on-demand” zeitgeist, increasingly answering email inquiries, firing off comparative market analyses (CMAs) and showing homes lickety-split …