8 ‘extras’ that help sell a house

There are plenty of posts on what advice agents should give to sellers to prepare a home for sale. Certainly we understand the marketing process related to obtaining high-resolution photos, featuring homes online, designing professional property fliers…

5 tips for working within Facebook’s promotional limits

Facebook has done it again! The social media powerhouse recently announced that starting in January 2015 it will place limits on posts that are “too promotional.” That’s the bad news. …

Real estate disruption won’t be what you think

Real estate disruption is inevitable, and the industry will eventually see a massive overhaul. However, disruption may come in a form far from expected …

Watch bird’s-eye video of Boston’s snow-covered cityscape

Boston Virtual Imaging, a specialty video and photography firm, compiled this aerial view of some of the city’s historic landmarks dusted by the historic winter storm …

California IDX website provider moves into Florida

RealtyTech Inc., a California-based provider of agent and office IDX websites and Internet marketing tools, has broken into the Florida market and expanded its customer base and line of products by acquiring Strategic Agent Inc. Strategic Agent’s existing clients will …

How Realogy will tackle challenges facing the industry: Watch the video

Over 18 years, Realogy Chairman, CEO and President Richard Smith helped build the world’s largest franchise real estate enterprise, which includes brands like Better Homes and Gardens Real Estate, Century 21, Coldwell Banker and Coldwell Banker Commercial, ERA and Sotheby’s …

When Fed raises short-term rates, pray long-term rates don’t follow

Federal Reserve Chairwoman Janet Yellen’s testimony, inherently a forecast, overwhelmed all other forces on markets this week. Yellen did a fabulous job. When the future is deeply uncertain, it’s the job of the Fed chair to turn on the fog, …

Brokerage promising to rain Internet leads on its agents

International brokerage eXp Realty has launched “Making It Rain,” a new marketing program to generate Internet leads for its 540 agents. Agents pay a minimum of $100 per month to join the program and in return eXp will market their branded …

Zillow’s drinking the Trulia Kool-Aid, realtor.com gets feisty

Realtor.com operator Move Inc. has been feisty out of the gate with its new rival, Zillow Group Inc. Just a week after Zillow’s acquisition of Trulia closed, the two already have a new court date. On March 12 a judge will decide whether …

Inman announces daily real estate technology reviews — coming next week

How do you find the best software (or hardware) for your budget and work environment? Next week, Inman is launching a brand-new daily series of articles focused specifically on evaluating the technology you use in your real estate business …