Millennials Buying Big in the ‘Burbs

Millennials are calling. They want the suburbs back. Like generations before them, millennial homebuyers are beginning to shy away from city life, taking up residence in the suburbs—with one key difference. According to a report by Zillow, millennial homebuyers are passing over starter homes, paying up for square footage typical of older generations: roughly 1,800 […]

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Boomer, Millennial Homeowners to Drive Remodels Over Next Decade

Generational shifts are set to give rise to more investment in remodeling, as baby boomer homeowners adopt accessible living, Gen Xer homeowners complete put-off projects and millennials become homeowners, according to a recently released report by the Harvard University Joint Center for Housing Studies. Higher remodeling spending broadly signals confidence in the economy, household finances […]

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Homebuilders Are Betting on Baby Boomers

(TNS)—Aging baby boomers don’t get any love from the consumer products sector. All the mainstream advertising is pitched toward 20- and 30-somethings. The only nod we boomers get is from hearing aid manufacturers and erectile dysfunction drugmakers trying to stiff us out of our retirement savings. Well, bless the homebuilders. They’ve spent the last few […]

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Millennials Patient, Thrifty when It Comes to Homeownership

Though millennials perceive homeownership as a vital component to the American Dream, they are also accepting of the realities of owning a first home, according to a new survey by Better Homes & Gardens magazine. Eighty-five percent of the first-time millennial homeowners surveyed view homeownership as a sound investment, and many are practical when it […]

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