Inside the Mindset of Gen X Buyers

Not to be overshadowed by the recent focus on millennial and boomer homebuyers, Generation Xers are making something of a buying comeback in today’s real estate market. Here’s why this trend is significant. Members of Generation X (ages 37-51) have been somewhat sidelined when it comes to coverage of the social and financial impacts of […]

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Buyers: What’s Trending in 2017

A few key trends may hold the answers and provide some important insights for your business. For one, both millennials and baby boomers could be your biggest buyers. Interesting trends are taking shape across homebuyers. No longer is the sweet spot only in the middle-aged target. As more 25- to 34-year-olds enter the job market […]

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