Why the biggest challenge to local real estate isn’t iBuyers

Regular Inman contributor Teresa Boardman talks about how Zillow Offers just launched in the Twin Cities and what buyers and sellers truly need in her market (and probably yours, too).

Why we need to get real about working with elderly clients

Things can get dicey in our society when it comes to the rights of adults who have mental impairments. Regular contributor Teresa Boardman shares her personal experiences with Alzheimer’s.

50 blog post ideas that’ll attract homesellers

The best way to attract seller leads is to create quality information that will help them and position you as the local expert. Here are 50 blog post ideas aimed at attracting sellers. You only need to write them once, but you can repurpose them throug…

Do you have ‘snow plow’ parents on your hands? Been there

If you haven’t heard of snow plow parents, they are defined as parents who clear away obstacles — similar to how a plow clears snow off the street — to ensure that their children don’t have to deal with frustrations or failures. Here’s what I’ve learned from working with these parents.

Are real estate agents obsolete?

Many consumers don’t trust real estate agents and will always be on the hunt for ways to buy and sell without our help. If we don’t seize every opportunity we have to effectively communicate our value, we will become obsolete — and in the eyes of some, we already are.

The befuddled state of today’s real estate technology

There’s much hype about technology in the real estate industry, but are real estate agents even using the technology available to them properly? Does the use of technology result in more sales? Will the company with the best technology win? And if so, what will they win? So many unanswered questions about agent tech — let’s dive in.

Attention real estate: Why has your photography not improved yet?

Real estate agents should know it takes more than just a good phone camera to take great listing photos — yet, in some cases, it’s nearly impossible to tell the difference between listing photos taken in 2009 and those taken in 2019. Here’s why you should learn to photograph or hire a professional photographer.

25 truths every real estate agent lives

We all know this business is made up of more than just agents and brokers, but no one can deny that it’s the agents who build the closest bonds with consumers. Here are 25 realities agents have to deal with every day — the rest of the industry should try to fully grasp them.

How to spark joy in real estate

Learn how one broker was inspired after watching the Netflix series “Tidying Up with Marie Kondo” and how a potential “tidying up” movement could impact the entire real estate industry.

Here’s how to keep the male leadership status quo going strong

Broker Teresa Boardman gives a satirical take on keeping women out of top real estate positions in 2019.